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ALLIANZ TRADE
Partenaire

Qui sommes-nous ?

Allianz Trade est la marque désignant l’ensemble des services proposés par Euler Hermes.

Nous sommes le leader mondial de l’assurance-crédit, et un expert reconnu dans les domaines de la caution, du recouvrement, du financement structuré et du risque politique. Depuis plus d’un siècle, nous aidons les entreprises à anticiper les risques, à agir avec rapidité, à prendre des décisions éclairées et à croître en toute sécurité. Basés à Paris, nous sommes présents dans plus de 50 p...

Le poste
Référénce :633fdea624c9f

Digital Marketing Acquisition - Intern (W/M)

  • Type de contrat : Stage long (6 mois)
  • Niveau d'études : Bac + 5 et plus
  • Expérience requise : Moins d'1 an
  • Salaire : non précisé
  • Lieu de travail : non précisé

Mission

Fonctions et responsabilités :

Allianz Trade is the trademark used to designate a range of services provided by Euler Hermes.

We are the global leader in trade credit insurance and a recognized specialist in the areas of surety, collections, structured trade credit and political risk.

For over a century, we have been helping businesses like yours anticipate risks, act with speed, make informed decisions and grow securely. Headquartered in Paris, we are present in more than 50 countries with 5,500 employees. In 2021, our global business transactions represented 931 billion Euro in exposure.

As a member of the Allianz Group, we are a strong global community committed to a culture where both people and performance matter.

We truly care for our employees and their individual needs and aspirations. We all shape an environment in which everyone has the confidence to dream, to explore and to grow.



Let’s take control of tomorrow, together.



Main Missions :



The group digital marketing acquisition manager works within the Group Digital Marketing department. This position is pivotal within the Group organization and directly contributes to the growth of Euler Hermes’s new business generation through digital marketing tactics. As a Corporate collaborator, the role of the Group Digital Marketing Acquisition Manager works directly with the regional digital marketing teams in their traffic acquisition, lead generation and web marketing initiatives:



Support transversal initiatives within Digital Marketing teams in relation to Digital Acquisition, Web Analytics and Marketing Automation project management
Manages the implementation of a strategic, global new marketing technology to enable more new business generation from digital marketing initiatives
Supports the Group Digital Acquisition Manager on his/her daily tasks and missions
Works closely with the Digital Analytics team to produce timely dashboards and reports to monitor the performance of digital marketing activity
Is responsible of the traffic management monitoring and builds insights & analyses to the Group top management.
Gather regional best practices and manages global sharing and adoption of those best practices
Provides curation of new opportunities to diversify traffic sources globally (affiliate marketing, martech / adtech, display, SEM, native, social…)
Animates and coordinates quarterly center of excellences with the regional digital marketing communities

The plus of the internship :



Join one of the leading insurance group worldwide
Work with the best in class technological and digital solutions
Participate to strategic omnichannel projects with an international impact
Join global digital team with international resonance

Profil recherché

Profile :

Hands-on & multi-tasking skills with a adaptable, project-orientated & team mindset
Strong knowledge of digital marketing ecosystem
Working knowledge of Google Analytics, Google Ads & other webmarketing tools
Working knowledge of analytics tools & Pack office
Preferable international experience
Fluent in English
Knowledge of digital media channels

Nice to have :

Experience in marketing attribution
Experience in digital media buying